GIE+EXPO Sponsorship Opportunities

GIE+EXPO Sponsorship Brochure 2018Stand out among the crowd at GIE+EXPO 2018 October 17-19! One of the best ways to make your company’s participation in a tradeshow succeed is by sponsoring a service, event or feature.

Show management will lead the way in drawing attendees to GIE+EXPO, but it’s up to you to attract them to your booth. It’s all about image-building and setting yourself apart from your competitors. You’ll be featured in the show directory, news releases and other promotions as an official sponsor. Your company is sure to benefit from the heightened visibility on-site.

To edge out your competition when the industry gathers in Louisville, call This email address is being protected from spambots. You need JavaScript enabled to view it., This email address is being protected from spambots. You need JavaScript enabled to view it. or This email address is being protected from spambots. You need JavaScript enabled to view it. at (800) 558-8767 or (812) 949-9200. Remember – the earlier you reserve, the more attention you’ll get.

You can also download a printable pdf of the GIE+EXPO Sponsorship List.

GIE+EXPO Enforces “No Suitcasing” Policies

You must be an indoor GIE+EXPO exhibitor to participate in any related activities including the Outdoor Demonstration Area, advertising, sponsorships, seminars and distribution of company information at the Kentucky Exposition Center or at any Louisville-area hotels.



    Online ads and links appearing on GIE+EXPO’s website (www.gie-expo.com) provide additional exposure beginning 12 weeks prior to the event. Web advertising is the perfect opportunity to put your message directly in front of your target audience.


    Increase your visibility on the show floor! Vertical column banner size cannot exceed 3’ x 15’ and must be one-sided. We supply the banner that you design. Sign up early to get your choice of the best location.


    Make a statement as attendees enter the show — even before they stop at your booth! Vertical banner size cannot exceed 5’ x 15’ and must be two-sided. Production and delivery are the responsibility of the sponsor. Enjoy the benefits of this very popular promotion.


    If your company sells to suppliers, this is your chance to meet representatives of 800 major companies. Sponsor can provide refreshments and logo-imprinted napkins.


    Attendees will look here for directions while on the show floor. Your name and booth number, clearly visible on the floor plan, will let them know right away where you are. At least 10 signs will be located in the highest traffic areas of the show, including theoutdoor demo area.


    Everyone at GIE+EXPO visits the demo area. Due to the expansion of the Kentucky Exposition Center, the transportation between the indoor and outdoor exhibits and through the demo area is more important than ever. Signage will reinforce your brand.


    Everyone who wears a GIE+EXPO badge will want a lanyard to protect their clothing. Everyone who reads a GIE+EXPO badge will see your logo and message on the lanyard. Sponsor provides lanyards.


    This is one of the most appreciated features at GIE+EXPO. Each Internet Cafe includes a minimum of three computers and one printer. Your company’s home page will be on the desktop of each computer. You will also get your company’s name & logo prominently displayed in the Café. Purchase all three Internet Cafés for $10,000.


    Success at GIE+EXPO is “in the bag” when your company becomes the exclusive Show Bag sponsor. Imagine your company name emblazoned on the thousands of Show Bags that will be available to every attendee. And, inside each bag — your literature! The sponsor provides bags and literature.


    The Program Guide is a 32 pg show program distributed to 60,000+ industry contacts via direct mail & magazine inserts. Show management will provide copies free to advertisers. The Guide will be divided into three sections; “What is included with Registration”, “Optional Events”, and “Registration & Travel Process”. $4,500 Single Page Ad, $5,000 Inside Front Cover, $7,500 Spread Ad.


    Benefit from instant visibility each time visitors check our website, register for badges and book hotel rooms. The website is heavily promoted in advertising and direct mail and is updated frequently. Your customers and potential customers will have many reasons to view this sponsorship often. You will receive a highly visible banner ad at the top of the GIE+EXPO home page – www.gie-expo.com.


    Dealer Boot Camp will be available to dealers, retailers, technicians, media & distributors only. Your company’s name and logo will be prominently displayed in many pre-show publications such as the GIE+EXPO website, Show Directory, GIE+EXPO Insider Magazine, and on-site signage for Dealer Event and Training. In addition, your company’s editorial will be featured in the Dealer Boot Camp Brochure and a single-page ad will be placed in the Program Guide.


    The sponsoring company’s name will be seen on every GIE+EXPO attendee. Attendee badges are highly visible to all those attending throughout the three days of the show. This hot sponsorship is available to one company only.


    Approximately 23 buses will shuttle attendees between the Expo Center, airport and 9 hotels. Sponsorship will include the 22’’ x 28’’ signs at each pick-up location, recognition on the large onsite shuttle route signs and the opportunity to use a video playback device on buses, if available. Features can also include headrest signs on each bus.


    A three-year agreement has been arranged for this valuable sponsorship. Your company name & logo will be on display throughout the show every time visitors look up to find their way. Show management will arrange for the 30 overhead signs; you simply supply your logo to be imprinted on all sides of the signs.

    CALL (216) 393-0281

    Lawn & Landscape has created a simple, fireand- forget BUNDLE of print, digital & e-blast advertising opportunities that ensures your visibility before, during and after the show. Ads start about 6 weeks before the show in emails to GIE Media, GIE+EXPO & HNA lists. The high-quality magazine displaying your ad is distributed at major hotels and each day of the show.Call Dave Szy (216) 393.0281 or This email address is being protected from spambots. You need JavaScript enabled to view it..

    CALL (800) 633-5953

    The free Show Directory is a take-home, year round resource for every attendee as it includes a complete contact list for every exhibiting company. Advertisers receive a Premium exhibitor listing with bold blue font and logo as well as a photo & 50-word description in the featured product section. For info, contact Jordan Arsenault, Randall-Reilly, 800-633-5953.

    CALL (800) 558-8767

    Have a great idea for a sponsorship that you don’t see on this list? Would you like the power to design your own? Contact us about your idea and we will do our best to accommodate and make it a reality. Call today! – (800) 558-8767

    CALL (800) 558-8767

    THE place for industry networking each night after the show. Your brand will be visible on signage at the show and the giant hi-def screen behind the stage; in the Show Directory, Show Insider and pre- & post-show promotions. Call today! – (800) 558-8767

Latest News

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19 March 2019

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25 February 2019

Building on last year’s record-breaking event, plans for an even bigger show are in the works for GIE+EXPO 2019.

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28 September 2018

Featuring more than 100 new products from 79 companies, the New Products Spotlight at GIE+EXPO, October 17-19, is sold out.

GIE+EXPO Mobile App for 2018 Trade Show is Available Now

18 September 2018

App to Enhance the Experience of Attendees

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11 September 2018

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GIE+EXPO 2018 Registration is Open for Dealers

19 April 2018

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13 March 2018

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16 February 2018

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GIE+EXPO now ranks number 10 on Trade Show Executive magazine's list of the top 100 trade shows in the United States (Louisville, KY, Nov 2, 2017) - Continuing its upward trajectory,...

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GIE+EXPO Offers Mobile App for 2017 Trade Show

27 September 2017

App to Enhance the Experience of Attendees and is Available Now (Louisville, KY, September 27, 2017) - GIE+EXPO attendees now have access at their fingertips to all things pertaining to the...

NHLA Plans Seminar Program at GIE+EXPO

21 September 2017

Latino Link Sessions Announced for Dealers and Contractors in English and Spanish (Louisville, KY, September 21, 2017) - The National Hispanic Landscape Alliance (NHLA) has planned a seminar program during GIE+EXPO...

GIE+EXPO 2017 will be Bigger than Ever

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The Industry's Premier Gathering Continues to Grow, Prompting Changes for 2018 (Louisville, KY, September 13, 2017) - Topping the last two years' record-setting shows, the 2017 GIE+EXPO (Green Industry ...

Second Annual UTV University Features Powersports Dealer Training Specialists

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(Louisville, KY, July 17, 2017) – For the second year, dealers who attend GIE+EXPO will have the opportunity to attend a UTV University featuring powersports dealer training specialists and a...

Golf and Sports Turf Management Conference Returns to GIE+EXPO

17 July 2017

(Louisville, KY, July 17, 2017) – For the second year in a row, golf course superintendents and sports turf professionals will have education opportunities at GIE+EXPO (Green Industry ...

GIE+EXPO is the Industry Showcase for New Products

29 June 2017

BOB-CAT Mowers Sponsors Features to Highlight Product Launches (Louisville, KY, June 27, 2017) - According to GIE+EXPO survey statistics, the No. 1 reason industry members attend the annual tradeshow is to...

GIE+EXPO to Offer Customizable Education for Dealers

20 June 2017

Free Boot Camp by National Dealership Expert Bob Clements (Louisville, KY, June 20, 2017) - Dealers looking for ways to improve efficiency and profitability will find new, customizable learning opportunities at...

GIE+EXPO Workshops & Hardscape Demos Announced for Lawn & Landscape Pros

20 June 2017

(Louisville, KY, June 20, 2017) - Valuable opportunities abound at the 2017 GIE+EXPO (Green Industry Equipment Expo) for lawn landscape pros interested in improving profitability. The...

Discounts Make Travel to GIE+EXPO and HNA 2017 Even More Affordable

08 June 2017

(Louisville, KY, June 8, 2017) - Situated at the northern edge of the South and the southern edge of the Midwest, Louisville has been touted as an affordable place to...

Noted Economist Alan Beaulieu to Speak to Dealers and UTV Retailers at GIE+EXPO

31 May 2017

Dealer "Kick-Off" Keynote is Free with Tradeshow Registration (Louisville, KY, May 31, 2017) - Alan Beaulieu, one of the country’s most informed economists, will deliver a keynote address at the Green...

Uncle Kracker to Headline at Concerts at GIE+EXPO & HNA

12 May 2017

Mercedes Benz Sponsorship Brings Free Concerts to Attendees (Louisville, KY, May 12, 2017) - GIE+EXPO and Hardscape North America attendees will be treated to three nights of free, top-notch entertainment featuring...

GIE+EXPO 2017 Registration is Open for Dealers

25 April 2017

Customizable Education, New Products and Travel Discounts Make it a Can't-Miss Show (Louisville, KY, April 25, 2017) - Registration is now open for GIE+EXPO 2017, and with the combination of new...

GIE+EXPO 2017 Registration is Open for Landscape Professionals

25 April 2017

New Products, Education and Travel Discounts Make it a Can't-Miss Show (Louisville, KY, April 25, 2017) - Registration is now open for GIE+EXPO 2017, and with the combination of education, many...

I Want That Featuring GIE+EXPO and HNA to Air on DIY Network April 15 at 10AM

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(Louisville, Ky, April 5, 2017) - A special episode of DIY Network's I Want That featuring GIE+EXPO and Hardscape North America is schedule to air April 15 at 10AM Eastern...


GIE+EXPO is Sponsored By:

  • National Association of Landscape Professionals
  • Outdoor Power Equipment Institute
  • Professional Grounds Management Society
  • 1

GIE+EXPO 2019 Begins in…

Future Show Dates

GIE+EXPO 2020 – October 21-23, 2020
GIE+EXPO 2021 – October 20-22, 2021
GIE+EXPO 2022 – October 19-21, 2022


Two tradeshows – GIE+EXPO and Hardscape North America – co-located in one central location, provide your No. 1 opportunity to see what the industry is buzzing about.

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Contact Information

For general information about GIE+EXPO, including registration, please contact us at:
  This email address is being protected from spambots. You need JavaScript enabled to view it.
  (800) 558-8767 or (812) 949-9200
  (812) 949-9600
  PO Box 139 | New Albany, IN 47151